The growth trend of Alfa Romeo in the German market continues. From January to October, KBA registration statistics for the traditional Italian brand show an 85 percent increase compared to 2022. According to KBA data, in October alone, 34 percent more cars from the Biscione automaker were registered compared to the same month last year. Just like in previous months, in October, the Alfa Romeo brand achieved significantly better results in the German market compared to the market as a whole. In this case, KBA reported approximately a 5 percent growth for October.
KBA has observed an 85% increase in new registrations for Alfa Romeo in 2023
The overall positive result is not solely attributed to the compact SUV Alfa Romeo Tonale, which has seen an increase of about 200 percent compared to its launch year in 2022. All Alfa Romeo models have managed to significantly improve their registration numbers year after year. The Alfa Giulia sports sedan was sold almost twice as much (+94 percent) in the first ten months of 2022. Alfa Romeo Stelvio sports SUV also saw a significant increase in sales compared to the same period last year (+21 percent).
Niccolò Biagioli, CEO of Premium Brands at Stellantis Germany, stated: “Alfa Romeo has shown remarkable development in the German market in the first ten months of the year, significantly outperforming the overall market. Our entire model range continues to contribute to this positive trend, confirming the strength of our model strategy. Our dealers and my team are motivated and committed for the remaining two months of the year. With a strong October behind us and unwavering passion, we are confident that we can close the 2023 financial year extremely positively.”