Jeep announces new partnership with kitesurfer Stig Hoefnage

Gloria Fiocchi Author
The American Jeep brand, recently announced a new collaboration with a high-ranking, international sportsman. 
Jeep-Stig Hoefnagel

Here we are talking about an entirely new collaboration, for which we will see themes such as adventure and performance come together are environments that seemingly may seem completely different from each other, namely the road and the water. In fact, Jeep recently released a new collaboration with a well-known kitesurfing sportsman, namely Dutchman Stig Hoefnagel.

Talented young man juxtaposed with an established car

Stig Hoefnagel began his freestyle kitesurfing activities at a young age, managing to become a well-known face for the sport in a very short time. Achieved thanks to his skills that leave the judges in awe and of his completely creative way of expressing himself. His style is considered unique, and his performances in various international competitions have already drawn attention to the young talent. His breakthrough came when he finally switched to “Big Air” kitesurfing, which marked the most important moment of his career so far. In particular, Hoefnagel came to prominence during the “Red Bull King of the Air” event held in Cape Town, South Africa. During this competition, Stig , at only 22 years old, made a completely impressive debut by finishing third and standing on the podium with a multiple champion like Kevin Langeree. 

His discipline leads him to have to travel a lot, thus experiencing numerous adventures to be on the lookout for the best conditions and stimuli to best express his talent. His passion is perfectly matched with the characteristics of Jeep. In fact, the American brand built the Compass model to be a rugged and versatile car at the same time. Qualities that have belonged to the brand for numerous decades. 

Kitesurfer Stig Hoefnagel driving a Jeep Compass PHEV

Netherlands-based professional kitesurfer Stig Hoefnagel is particularly known for performing some really cool stunts with his kitesurfing. The sportsman recently chose to collaborate with Jeep, putting himself behind the wheel of a Compass 4xe, which ch is seen as the perfect companion to continue his explorations. We can say that Stig’s spirit and Jeep’s characteristics are perfectly cohesive in this union.

Stig Hoefnagel is often found driving to the various spots to give him the opportunity to perform his own stunts, which then allow him to compete at the world level with excellent results. Stig conducts his cars both on asphalt and off-road, he also shows great concern for the environment around him, always operating in nature. A kitesurfer’s equipment is quite bulky, so the space needed to carry everything must always be ample. For all these reasons Stig Hoefnagel chose precisely Jeep Compass 4xe plug-in hybrid with four-wheel drive, which perfectly reflects all the requirements we have just discussed. 

Jeep-Stig Hoefnagel

Features that come together

With this new partnership, the Jeep brand wants to emphasize its commitment that is constantly placed in the people who want to support the brand. In fact, collaborating with people like Stig, means granting the use of their cars in the best possible way, taking advantage of the features with which they are designed, that is, offering the possibility of pushing the boundaries of everything we do not normally see possible to perform with a car. Indeed, Jeep makes available to its consumers a driving style characterized by off-road-specific features for those seeking unique experiences. 

Be able to go in search of adventure thanks to Jeep and perform at the highest level in the world 

The Jeep Compass is characterized by its strong strength and excellent off-road capabilities, which give Stig Hoefnagel the perfect freedom to be able to reach even the most remote places and be able to train with all the peace of mind he needs. In fact, to practice this kind of sport, it is necessary to travel to places along the sea coasts, where it is usually very complicated to get to with a “normal” car. 

This important detail is crucial for Stig to be able to perform at the highest level in the world, and at the same time, the adventurous spirit of the Compass car is further strengthened and emphasized in its natural habitat by a well-known figure. Stig Hoefnagel himself wanted to confirm that when he is kitesurfing, he feels at the highest levels of freedom possible. Similarly, he is glad to be able to count on Jeep, finding himself behind the wheel of a car that gives him the same kind of freedom as his discipline.