Ram dominated the annual Texas Truck Rodeo, organized by the Texas Auto Writers Association (TAWA). After an intense day of evaluations that included 262 on-road and off-road tests, jury members expressed their verdict considering multiple aspects: from exterior and interior design to off-road capabilities, overall utility, value for money, and performance.
Ram 1500 again wins Full-size Pickup Truck of Texas and Luxury Pickup Truck of Texas awards
“Ram pickups have once again demonstrated exceptional performance, maintaining leadership in several categories, including Full-Size Pickup Truck of Texas,” commented Cory Fourniquet, TAWA president, emphasizing the particular significance of these awards in Texas, considered America’s pickup truck capital.
The brand won a total of four awards: the 2025 Ram 1500 for best full-size pickup, the 2025 Ram 1500 Tungsten in the luxury pickup category, the 2024 Ram Heavy Duty Rebel for best heavy-duty truck, and the Ram 3.0L Hurricane High Output Straight-Six Turbo for best powertrain.
TAWA, founded in 1987, is now one of the most authoritative organizations in the automotive media sector, with a mission to promote quality content and disseminate accurate information through print, web, and broadcast media.
Ram currently offers a complete range spanning from pickup trucks to commercial vehicles, including the 1500, 2500/3500 Heavy Duty, 3500/4500/5500 Chassis Cab, and ProMaster models. For 2025, both Light-Duty and Heavy-Duty pickups feature significant improvements, with particular attention to the rapidly growing Sport Truck segment. The new Ram 1500 RHO stands out, offering the best power-to-price ratio in its category.
In the commercial sector, Ram is refreshing the 2025 Chassis Cab line and, through Ram Professional, is strengthening processes, services, and resources, with a particular focus on B2B offerings and after-sales support, crucial elements for growth in this segment.